British American Tobacco p.l.c.
MarketLine (a Datamonitor Company)
08 Apr 2014
Available for Immediate Download
British American Tobacco p.l.c. - Strategy and SWOT Report, is a source of comprehensive company data and information. The report covers the company’s structure, operation, SWOT analysis, product and service offerings and corporate actions, providing a 360° view of the company. Features: - Detailed information on British American Tobacco p.l.c. required for business and competitor intelligence needs - A study of the major internal and external factors affecting British American Tobacco p.l.c. in the form of a SWOT analysis - An in-depth view of the business model of British American Tobacco p.l.c. including a breakdown and examination of key business segments - Intelligence on British American Tobacco p.l.c.’s mergers and acquisitions (M&A), strategic partnerships and alliances, capital raising, private equity transactions, and financial and legal advisors - News about British American Tobacco p.l.c., such as business expansion, restructuring, and contract wins - Large number of easy-to-grasp charts and graphs that present important data and key trends Highlights: British American Tobacco p.l.c. (BAT or 'the company') is engaged in the manufacture, marketing and sale of cigarettes and other tobacco products. The company operates in 180 markets across the world. It is headquartered in London, the UK and employed about 87,485 people, on an average, in 2012. The company recorded revenues of £15,190 million ($24,071.6 million) in the financial year ended December 2012 (FY2012), a decrease of 1.4% compared to FY2011. The operating profit of the company was £5,412 million ($8,576.4 million) in FY2012, an increase of 14.6% over FY2011. The net profit was £3,841 million ($6,086.8 million) in FY2012, an increase of 24.1% over FY2011. Reasons to Purchase: - Gain understanding of British American Tobacco p.l.c. and the factors that influence its strategies - Track strategic initiatives of the company and latest corporate news and actions - Assess British American Tobacco p.l.c. as a prospective partner, vendor or supplier - Support sales activities by understanding your customers' businesses better - Stay up to date on British American Tobacco p.l.c.’s business structure, strategy and prospects